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2020 Conference Proceedings

BALAS 2020 Conference Proceedings

The following papers were presented at the Online BALAS 2020 Conference. Some papers do not contain additional information given the authors´requests. You can see the final BALAS 2020 Program at the end of the page.

A Bayesian Dynamic Hedonic Regression Model for Art Prices
A scale for identifying user innovations and its validation process
Adapting to economic crisis: firm boundary and location effects
An experimental approach to analyzing sex appeal and gender in advertising
ANALYSIS OF THE CONCEPTUAL FOUNDATIONS OF THE INTERNATIONAL BUSINESS STRATEGY FOR THE DECISION MAKING : CASE CAFÉ GALAVIS, CÚCUTA, COLOMBIA.
Anomalies in Emerging Markets: The Case of Mexico
Are emerging countries walking their talk? The internalization of responsible management education in Asia, Africa and Latin America
Artist Name Infusion and Luxury Perceptions: Expanding the Use of Art in Branding
Bank loan forbearance: evidence from a million restructured loans
Building legitimacy in livestock sector: the case of CENCOGAN company
Celebrity endorsement on the Internet across different channels and advertising formats
Color Intensity, Luminosity and Contrast and Art Prices: The Case of Jean-Michel Basquiat
COMBIO AND THE ACAI PUZZLE
COMMERCIAL, SOCIAL AND SOCIETAL: STRATEGIC MARKETING APPROACHES FOR COMPENSATORY AND TRANSFORMATIVE SOCIAL ENTERPRISES
Corporate Entrepreneurship in Chilean firms. How does ownership control affect unrelated diversification?
CORPORATE GOVERNANCE, OWNERSHIP STRUCTURES AND IT INVESTMENTS. AN INSTITUTIONAL APPROACH ON IBEROAMERICAN STOCK EXCHANGES
CORPORATE SOCIAL IRRESPONSIBILITY: AN ANALYSIS OF THE DISASTER IN MARIANA-BRAZIL
Customer-centricity in a product-centric marketplace: a bottom-up approach to customer, brand, and category management
DAUGHTERS IN THE SPOTLIGHT: A STUDY ON BECOMING LEGITIMATE MEMBERS OF THE FAMILY BUSINESS
Determinants of corporate tone in the initial public offering: Powerful CEOs versus well-functioning boards
Determinants of Paid Collaborative Consumption in the Sharing Economy: The role of Concerns for Sustainability, Trust and Self Interest
DEVELOPING A GLOBAL NICHE: THE CASE OF ZEE.DOG
DO WISE LEADERS ENCOURAGE EMPLOYEES TO SPEAK UP?
Early Entrepreneurship and Financial Development
Eco-granjas “Michín”, S.A. de C.V.
Effects of CSR and CR on Business Confidence in an Emerging Country
EFFECTS OF DEGLOBALIZATION AND COMPETITIVENESS ON TRADE RELATIONS LATIN AMERICA - CHINA
EFFICIENCY OF OPTION MARKET AS A EXCHANGE RATE RISK HEDGING INSTRUMENT: USD – COP CASE.
EMOTIONAL INTELLIGENCE AND JOB PERFORMANCE - KEY FACTORS IN GETTING BETTER RESULTS IN THE ENERGY BUSINESS SECTOR
Entrepreneurial career choice intentions among secondary students: The role of entrepreneurial exposure.
EVALUATION OF TOPIC MODELS IN CONSUMER RESEARCH
Expats perceptions of integrative/ distributive negotiation strategies: a latent class analysis in Latin America
Family Firms, Contestability of Control, and Financial Constraints: Evidence from Latin America
Financial Literacy and Financial Behavior among University Students
Gender and Sustainability in Latin American Artisan Family Businesses
GENDER DIFFERENCES ON CUSTOMER INSPIRATION IN THE CONTEXT OF ELECTRONIC DEVICES
Healthcare 4.0: Interprofessional Education, Practices, and Competencies

2020 Conference Annual Program At A Glance

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